ICON MAPPING

With help of icon-cards, stakeholders are encouraged to draw their daily patterns, explain their habits, and map the contexts of use and complex practices in which the usage of a product-service has to be understood.
In order to prepare the co-design sessions of a multi-services local food atelier for the “Sustainable Everyday” exhibition, users were asked to build a map of the multiple daily food paths of their family displaying the complex and interwoven constrains, barriers and opportunities they have to cope daily to feed the family…

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